VIA GRAPHIC PLUS — What began as an online community where mothers exchanged business ideas and advice has evolved into one of the Philippines’ most dynamic digital ecosystems for women entrepreneurs.
Madiskarte Moms Philippines (MMPH), an initiative powered by PLDT Home, started as a Facebook community connecting moms who wanted to learn more about starting and growing their businesses. Over the years, it has grown into a thriving platform where members gain access to mentorship opportunities, online learning sessions, and a support network that helps them navigate the challenges of entrepreneurship.
As the community celebrates its fifth anniversary, MMPH brings its members to the national spotlight through the 4th Gawad Madiskarte, its flagship awards program recognizing inspiring mompreneurs who have transformed creativity, resilience and perseverance into successful businesses.
Through digital conversations, shared experiences, and learning opportunities, Madiskarte Moms PH has created a space where mothers can exchange practical knowledge, from marketing their products online to managing finances and balancing business responsibilities with family life.
The community continues to empower women at different stages of their entrepreneurial journeys, from those starting home-based ventures to those scaling their businesses – demonstrating how digital communities can translate into real economic opportunities.
Inspiring Finalists of the 4th Gawad Madiskarte
This year’s finalists represent a diverse range of businesses built by mothers.
For the Start-Up, Diskarteng Angat category, the finalists are Kianne Intila Telan of Creationz by Kianne, Mercedita T. Madrona of KusiNANAY’s Food Products, and Sheena Marie A. Mallari of Jakesheen’s Homemade Spreads.
In the Start-Up, Diskarteng Eco-Friendly category, the finalists include Rambie Go of Rambie’s Collection, Lanie Abanes Geronimo of Ecobum Cloth Diapers, and April Rose Ocampo of Bounty Honey, whose businesses highlight environmentally conscious practices.
Meanwhile, the Start-Up, Diskarteng May-Puso category recognizes Lara Dela Torre of LCP Studios, Elsie Camille Espiritu of Kamagong Woodworkz, and Rhiozeel Pomer of St. Pio Innovations Solutions Corp, entrepreneurs whose ventures are driven by purpose and community impact.
For the Scale-Up, Diskarteng Angat category, the finalists are Abigael M. Cruz of Momi Bigbig’s Kitchen, Sahara Carmona of Chits Plants and Flower Shop, and Melanie A. Medrano of Gramworth Enterprises Inc., whose growing enterprises demonstrate how home-based ventures can successfully expand into larger businesses.
Distinguished Panel of Judges
Selecting the winners of the 4th Gawad Madiskarte is a distinguished panel of leaders from business, media, and entrepreneurship.
The judges include Menardo “Butch” Jimenez Jr., Chief Operating Officer and Chief Technology Officer, PLDT INC., Ces Oreña-Drilon, Broadcast Journalist and News Anchor, Bernadette “Bidibidi” De Los Santos, Executive Director, Philippine Council for Agriculture and Fisheries (PCAF) and Owner, Bidibidi Enterprise, Prep Palacios, Country Manager, Google Philippines, Anna Meloto-Wilk, President and Co-Founder, Human Nature, Melissa Yeung-Yap, CEO, Greenstone Pharmaceutical, and Angela Chen-Delantar, Chairperson and Co-Founder, Eskwelabs. Their expertise and experience provide valuable insight in evaluating the finalists’ entrepreneurial journeys and the impact of their businesses.
Equipping Mompreneurs for the Digital Economy
Beyond recognition, the 4th Gawad Madiskarte will feature learning sessions designed to equip mompreneurs with practical insights on leadership and entrepreneurship in today’s evolving digital landscape .
Among the featured resource speakers are Ma. Rosalyn “Lenlen” Mesina, Country Programme Coordinator of UN Women Philippines, and Ms. Ermelita Valdeavilla, Chairperson of the Philippine Commission on Women, who will share perspectives on empowering women and strengthening opportunities for women entrepreneurs in the country.
Celebrating the Future of Mompreneurship
The winners of the 4th Gawad Madiskarte will be announced during the awarding ceremony on March 28, 2026, at Seda BGC, where outstanding mompreneurs will be recognized for their achievements and contributions to the growing community of Filipino women entrepreneurs.
Awardees will receive cash prizes and a custom trophy designed by Filipino visual artist Eric Masangkay, whose sculpture reflects the determination and dreams of mompreneurs striving to build better futures for their families.
More than an awards program, Gawad Madiskarte highlights how digital communities and shared learning can empower Filipino mothers to transform ideas into sustainable businesses.
As Madiskarte Moms PH celebrates five years of impact, its message to mompreneurs across the country remains clear:
Panahon mo na.
For more information, follow Madiskarte Moms PH on Facebook and join the growing community of Filipino mompreneurs.

