via GRAPHIC PLUS — The City of Firsts brings a video game–inspired Easter adventure to life on April 5 as Araneta City transforms into a playful, interactive world filled with egg-citing surprises and egg-stra special activities for the “Level Hop in Araneta City” celebration. Families can explore game-themed play areas and larger-than-life attractions, where kids become the heroes of their own Easter quests.
“Araneta City is celebrating Easter by putting kids and their families at the heart of our city-wide celebration,” said Marjorie Go, VP for Marketing of Araneta City. “The City of Firsts is embracing the spirit of renewal and togetherness through activities that bring people together, which we aim to create joyful moments and strengthen family bonds.”
Easter goodies at malls and World Kitchens
On April 5, the Easter celebration takes centerstage at the activity areas of Gateway Malls 1 and 2, Ali Mall, and Farmers Plaza, and also at World Kitchens through free loot bags filled with Easter treats. Participants simply need to present a single receipt worth PHP 1,500 from any store or restaurant (purchased within the day) to enjoy the giveaway.
Jump into Fun & Show Your Style at Gateway Mall 2
At Gateway Mall 2, kids will conquer the runway through an Easter Costume Competition, where they can dress their best — from adorable bunnies to colorful egg costumes— and show off their best catwalk.
In addition to the cutesy fashion show, a coloring activity will be held around the runway. The activity is designed to unleash the kiddos’ creative juices and stir their imaginations. They can also participate in a tote design-making activity, where they can personalize these versatile bags to their liking.
Madison Events will provide additional entertainment to the audience. There will also be a 360-degree photo booth that allows patrons to capture memories in style.
Hoppy Easter Fun Fest at Gateway Mall 1
The fun continues at Gateway Mall 1, where little ones can showcase their best bunny impression in Easter-themed giant inflatables. They can freely jump and hop over obstacles and immerse themselves in an adventure that feels straight out of a video game.
Gashapon, the iconic Japanese capsule toys dispensed from vending machines, will be given out for free in Gateway Mall 1 throughout the campaign. A wide selection of toys will be up for grabs, from childhood favorites to present-day characters.
Beyond these Easter-rific activities, the mall will come alive with the soothing harmonies of the Kids Chorale from Jesus Flocks, filling the space with warm melodies that capture the spirit of Easter.
Easter Bouncy Party at Farmers Plaza
Easter Sunday festivities continue at Farmers Plaza, where more inflatables await keen adventurers. A face-painting activity will delight kids as they transform into their favorite Easter characters or faces straight from their imaginations!
Crafty Jumpers at Ali Mall
Over at Ali Mall, the little ones can express themselves through an Easter Bunny ear painting activity. Kids can create their own version of the beloved icon using their favorite color combinations. They can also decorate Easter eggs with patterns or motifs of their choice.
In addition, there will be a photobooth to allow participants to crystallize memories, and free loot bags up for grabs. And of course, there will be more inflatables where kids can hop and jump like the Easter Bunny. Before we forget, there will also be a special musical show by the kids from the Center for Pop to elevate the Easter celebration at Ali Mall!
Easter Level Hop Run at aRUNeta Run Club
What’s an Easter Holiday without an egg hunt? The City of Firsts brings a fun twist to the scavenger hunt by partnering with the aRUNeta Run Club! Runners can expect bunny-themed stations and other Easter delights as they run and hunt for that elusive Easter egg. As an added treat, participants will get a free yummy pretzel from Auntie Anne’s!
Easter Sweet Treats at Dairy Queen
Adding a delicious twist to the Easter celebration, Dairy Queen joins the festivities with limited-time Easter offerings that combine sweetness and playful surprises.
From March 27 to April 6, families can enjoy the Blueberry Popping Candy Tin Cake, featuring smooth blueberry flavors and crackling pops hidden within every bite. Guests can also add an extra dose of fun by topping their Blizzards, parfaits, or sundaes with popping candy for just PHP 20. Dairy Queen’s Easter treats offer a lighthearted, sensory-filled experience that delights kids and kids at heart.
Easter Sweetopia at Novotel Manila
Families can enjoy a special Easter stay at Novotel Manila Araneta City, which has curated a holiday lineup centered on food, fun, and family bonding.
On April 5, guests can join the Sweetopia Family Adventure, a fun feast featuring Easter-themed activities such as face painting, a kiddie salon, balloon twisting, a photo booth, plenty of games, and snacks and drinks. At just Php 1,600 per person, kids 10 years old and below can get access to all the fun, plus admission into the Eggventure Maze and a free loot bag. Meanwhile, kids 11 years old and above, including adults, can join for just Php 1,200 with access to select activities.
Staycationers can spend Easter at Novotel Manila for just Php 7,988 per night, inclusive of two Sweetopia Family Adventure tickets. And to complete the holiday jamboree, Food Exchange Manila has prepared an Easter lunch and dinner buffet for everyone to feast on.
Digital Easter Egg Hunt
Even those celebrating from home can join the fun. Araneta City-zens are invited to join the digital egg hunt by finding the 10 hidden eggs in a photo. Digital scavengers must comment their answer, capture a screenshot, and include the hashtags #LevelHopInAranetaCity #EasterInAranetaCity #CityOfFirsts #AranetaCity, to win very special prizes!
“The City of Firsts looks forward to celebrating Easter Sunday with your families and kids,” said Go. “We hope these shared moments bring joy, laughter, and a renewed sense of togetherness this Easter.”

