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Pinoy Gen Zs prefer entertaining over educational content – Comm&Sense Study
MANILA - Businesses looking to form connections with Filipino Gen Z should consider producing more content that they like —specifically, content that entertains.
A study by award-winning PR firm Comm&Sense Inc. revealed that Filipinos aged 16 to 26 would more likely consume content that...
SariCycle® Achieves Major Milestone at the Six-Month Mark
Ajinomoto, BEST, and Quezon City’s LGU share the SariCycle® journey from its conception to where it is today
Quezon City, Philippines – September 16, 2024 – Ajinomoto Philippines Corporation (APC), together with Basic Environmental Systems and Technologies (BEST) and the Quezon City Climate Change...
SM and Eye-Able® Pioneers Digital Accessibility in the Philippines
SM Cares is taking a significant step towards digital inclusivity by launching Eye-Able® on the SM Supermalls website. Starting October 21, users will experience a more accessible, user-friendly interface designed to enhance browsing for individuals with visual impairments or those requiring digital assistance....
BingoPlus Day 6 highlights the third MassKara Festival sponsorship
BingoPlus, your comprehensive entertainment platform in the country, celebrated the commemorative MassKara Festival in the City of Smiles, Bacolod on October 20, 2024.
The MassKara Festival, meaning “many faces”, is a yearly event celebrated every October in Bacolod. It is one of the largest...
SM Supermalls brings festive holiday cheer with malls’ Christmas launches
The holiday season has officially begun at SM Supermalls, with a series of spectacular Christmas launches at SM malls around the country! Each mall celebrated the beginning of Christmas with unique themes, activities, and decorations, bringing joy and excitement to families and visitors...
Get ready for a Super Monsterrific Halloween at SM Supermalls
Prepare yourselves for a spooky season with SM Supermalls’ Super Monsterrific Halloween! Whether you’re in your villain era or final girl era, one thing’s for sure—if you’re brave enough to face the spooks and scares, then you’re ready for everything SM’s got in...
