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A NEW YEAR CELEBRATION LIKE NO OTHER: EXPERIENCE THE GRANDEST MASCOT PARADE ONLY AT SM MALL OF ASIA

Over 200 Mascots and Performers Take Over SM Mall of Asia on January 1, 2025 Pasay City, Philippines – Get ready to kick off 2025...

SM mallgoers donate record-breaking 50,000 Bears of Joy to kids in need

This holiday season, SM mallgoers achieved something truly remarkable—donating 50,000 SM Bears of Joy to children in underserved communities. In partnership with Toy Kingdom,...

Empowering Filipino MSMEs: SM Supermalls’ year of growth and innovation

As 2024 comes to a close, SM Supermalls celebrates a remarkable year of empowering Filipino Micro, Small, and Medium Enterprises (MSMEs) through dynamic trade...

SM malls in Bulacan Spread Joy through ‘ChriSMiles’

Embracing the true meaning of the holiday season, SM City Marilao, SM City Baliwag, and SM Center Puilan embodied the essence of sharing, as...

Top 15 First-in-PH Brands and Attractions at SM Mall of Asia

The holiday season is here, and SM Mall of Asia is celebrating in style with an exciting range of firsts in the Philippines. From...

Kultura: 20 years of enabling local MSMEs and social enterprises

What we now know as Kultura started out as the Philippine Crafts section at the SM Store in Makati in 2004.  Twenty years later, that...

Go Negosyo empowers OFWs at Balik-Bayan Summit in SM Mall of Asia

Go Negosyo recently held the "Balik-Bayan Summit 2024" at the SM Mall of Asia Music Hall to support Overseas Filipino Workers (OFWs) and their...

SM Supermalls launches Zarah Juan’s groundbreaking “Barong Project”

The upcycled Barong Christmas ornaments are available at Outside the Box in SM Mall of Asia and at the Zarah Juan Shop. SM Supermalls, in...

SM Supermalls, DTI champion MSMEs through national trade fairs

SM Supermalls, in partnership with the Department of Trade and Industry (DTI), has been at the forefront of empowering Filipino micro, small, and medium...

It’s the last few weeks ‘til Christmas at SM Supermalls!

The holidays are in full swing, and SM Supermalls is ready to whisk you away to a world of wonder, joy, and unforgettable memories.  Whether...