After the overwhelming success of the Viyline Micro, Small and Medium Enterprises (MSME) Caravan in SM City Bataan (January), SM City Baguio (February), and SM City San Pablo (March), the highly anticipated initiative is set to make its next stop at SM City Dasmariñas from April 23 to 29. Spearheaded by entrepreneur and influencer Viy Cortez, the Viyline MSME Caravan continues its mission to support and uplift local businesses, providing a dynamic platform for MSMEs to showcase their products.
Known for its dynamic atmosphere and strong community backing, the Viyline MSME Caravan has become a game-changer for Filipino entrepreneurs. Its previous stops have demonstrated the immense potential of MSMEs when given the right opportunities, driving significant engagement, sales, and brand recognition for participating businesses.

A growing platform for aspiring entrepreneurs
The upcoming SM City Dasmariñas leg will feature a diverse range of MSMEs, including food, fashion, home essentials, arts and crafts, and more. Attendees can look forward to exclusive promos, engaging activities, and special appearances by influencers affiliated with the Viyline MSME Caravan, making it an exciting event for both entrepreneurs and customers alike.




“We’ve seen how this initiative transforms businesses by providing them with exposure, customer engagement, and valuable networking opportunities. The impact it has on our local entrepreneurs is truly inspiring,” shared Jonjon San Agustin, Executive Vice President of Marketing of SM Supermalls.
As the Viyline MSME Caravan continues its journey across the country, more MSMEs will have the opportunity to showcase their passion and hard work. Looking ahead, the caravan is set to make more stops in the coming months:
- May 21 – 27 | SM City Santa Rosa
- June 18 – 24 | SM City Fairview
- July 16 – 22 | SM City Cabanatuan
- August 23 – 29 | SM City Davao
- September 17 – 23 | SM City Legazpi
- October 9 -15 | SM City Pampanga
Stay tuned for more updates and be part of this movement in supporting Filipino businesses!
About SM Supermalls
SM Supermalls, owned by SM Prime Holdings, is the leading mall developer and operator in the Philippines. As a steadfast advocate for MSMEs, SM Supermalls is dedicated to helping Filipino entrepreneurs succeed. Join our thriving marketplace across 80+ malls nationwide. Visit www.smsupermalls.com/sm-for-msmes/ to download your MSME application or email us at customercare@smsupermalls.com with your most innovative product and preferred location. Don’t miss this opportunity to grow your business with SM Supermalls today!