SM Supermalls, DTI champion MSMEs through national trade fairs

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SM Supermalls, in partnership with the Department of Trade and Industry (DTI), has been at the forefront of empowering Filipino micro, small, and medium enterprises (MSMEs) through a series of national trade fairs. These events have celebrated Filipino craftsmanship, innovation, and sustainability while boosting local economies.

Showcasing Filipino excellence

From the DTI Bagong Pilipinas National Food Fair to the Beauty Fair, each event has highlighted the diverse talents of Filipino entrepreneurs. Thousands of visitors flocked to these fairs, which generated impressive sales for participating MSMEs.

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The National Food Fair at SM Megamall’s Megatrade Hall features a diverse selection of products from all regions of the Philippines.
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The Beauty Fair at SM Megamall’s Mega Fashion Hall showcases the best of Filipino beauty and wellness.
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The Go Green, Go Local! Trade Fair at SM Megamall’s Megatrade Hall emphasizes eco-friendly and sustainable products, with the support of (L-R): SM Supermalls President Steven Tan, Department of Trade and Industry (DTI) Secretary Cristina Roque, and DTI-Bureau of Market Development, Promotions, and One Town, One Product (OTOP) Philippines Director Marievic Bonoan.
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A dynamic showcase of Central Luzon micro, small, and medium enterprises (MSME) products is featured at the Central Luzon Tourism and Trade Fair at SM City Pampanga.

Other notable trade fairs include:

  • Bahandi Eastern Visayas Trade Fair: Showcased the unique handicrafts of Region 8.
  • Orgullo Kan Bicol Trade Fair: Highlighted Bicol’s wearables, processed foods, and holiday décor.
  • Likha ng Central Luzon Trade Fair: Celebrated Central Luzon craftsmanship.
  • National Arts and Crafts Fair: Promoted the diversity of Filipino artistry.
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In the photo are: Department of Trade and Industry (DTI)-Bureau of Market Development, Promotions, and One Town, One Product (OTOP) Philippines Director Marievic Bonoan, Secretary Cristina Roque, and Department of Tourism (DOT) Secretary Christina Garcia Frasco, with indigenous peoples at the launch of the National Arts and Crafts Fair 2024 at the SM Megamall Megatrade Hall.

These trade fairs not only provided a platform for MSMEs to thrive but also brought shoppers unique finds and meaningful stories behind each product.

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The Christmas Village Fair at SM Megamall’s Megatrade Hall showcases unique gifts, festive treats, and handcrafted treasures created by talented local entrepreneurs.

Don’t miss the Coconut Trade Fair happening on December 2 to 4, 2024, at the SM Megamall’s Megatrade Hall. The trade fair features a diverse range of coconut-based products, from food and beverages to personal care items and eco-friendly alternatives. 

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From skincare to food, mallgoers experience the best of Philippine coconut products at the Coconut Philippines Trade Fair, held at SM Megamall’s Megatrade Hall.

SM Supermalls: A partner in progress

As a staunch advocate for MSMEs, SM Supermalls has played an integral role in ensuring the success of these trade fairs. By providing prime venues, robust marketing support, and access to its expansive customer base, SM Supermalls has elevated the visibility and marketability of Filipino enterprises. This commitment to MSMEs reflects SM’s role in nation-building and fostering shared prosperity.

By collaborating with DTI and other agencies, SM Supermalls reinforces its dedication to preserving Filipino heritage while driving economic growth. Together, these initiatives empower entrepreneurs and enrich communities across the Philippines.

For more on upcoming MSME programs, visit SM Supermalls or follow us on social media. Let’s continue to champion Filipino innovation!

Started in 1927, the Philippines Graphic is the longest-running printed magazine of national circulation that provides relevant news and features and promotes Philippine literature.

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