From April 9-12, the SMX Convention Center will transform into a hub of innovation, where SCG, a leading force in ASEAN’s sustainable building materials sector, will showcase its latest creations. Among the highlights are the revolutionary SCG Smartboard Ultra and a suite of stylish, eco-conscious decorative materials: SCG Modeena and SCG C-Channel.
SCG’s presence at CONEX 2025, under the banner “Sustainable Solutions, Inspired Design,” is more than just a product showcase. It’s a testament to the company’s unwavering commitment to integrating eco-friendly practices into the very fabric of modern architecture. Visitors can expect an immersive experience, a journey into how SCG’s materials are not just building structures but shaping a sustainable future.
At the heart of SCG’s unveiling is the SCG Smartboard Ultra, a product poised to redefine fiber cement technology. It’s a meticulously engineered solution designed to thrive in the demanding conditions of modern construction. Manufactured in Thailand using SCG’s proprietary Firm & Flex™ technology, the Smartboard Ultra strikes a unique balance between robustness and flexibility, ensuring longevity and adaptability for diverse applications.
SCG continuously demonstrates that inspired design and eco-conscious practices can go hand in hand
“The launch of SCG Smartboard Ultra in the Philippines is an exciting step forward. We are bringing in a durable, eco-friendly, and high-quality building material that meets international standards. We’re proud to introduce this Thai innovation to the Philippines to help build stronger, smarter, and greener spaces,” said SCG Philippines President Khun Bancha.
What truly sets the Smartboard Ultra apart is its advanced Anti-Mold Technology. In humid environments like the Philippines, mold and moisture damage are persistent challenges. This innovative feature provides unparalleled protection, making it an ideal choice for homeowners and builders seeking healthier, more resilient living spaces. Imagine walls that stand firm against the elements, maintaining their integrity and beauty year after year.
Sustainability is not an afterthought for SCG; it’s a core principle. The Smartboard Ultra is asbestos-free and produced through low-carbon manufacturing processes, minimizing its environmental footprint. This commitment to green building standards is further validated by the prestigious EPD International certification, a testament to the product’s reduced carbon footprint.
Beyond the Smartboard Ultra, SCG is also introducing two new decorative materials that seamlessly blend aesthetics with sustainability: SCG Modeena and SCG C-Channel. These materials are crafted using X-TRUSION technology, ensuring superior quality, durability, and flexibility.
SCG Modeena offers architects and designers a versatile canvas to create stunning visual effects. It allows for crafting spaces that resonate with modern design sensibilities while upholding eco-friendly principles. Imagine facades that capture light and shadow, creating dynamic, visually appealing structures that are also kind to the planet.
Meanwhile, SCG C-Channel provides a sleek, lightweight structural solution, enhancing functionality and aesthetics. It offers architects the freedom to explore innovative designs without compromising durability to build structures that are visually impressive and built to last.
SCG’s booth at CONEX 2025 will testify to this vision, showcasing how these innovative materials can transform architectural landscapes. Visitors will have the opportunity to experience firsthand the tangible benefits of SCG’s sustainable solutions, from their durability and performance to their aesthetic appeal.
The Smartboard Ultra uses a new formula that makes the product 20 percent more durable
“At CONEX 2025, our theme ‘Design with Purpose’ is more than just a message—it’s a call to action. We want to inspire architects and builders to create with sustainability in mind. Our booth will showcase how SCG’s eco-friendly innovations can help shape the future of construction. We invite everyone to explore our products, engage with our experts, and discover how we can shape a more sustainable future together,” Thailand Manufacturing Representative Khun Chanon said.
SCG’s presence at CONEX 2025 emphasizes the company’s unwavering commitment to integrating eco-friendly practices into modern architecture
In a world where sustainability is no longer a luxury but a necessity, SCG is leading the charge, demonstrating that inspired design and eco-conscious practices can go hand in hand. CONEX 2025 will be a landmark event where SCG’s innovations will capture attention and inspire a new era of sustainable construction in the Philippines and beyond. As the industry evolves, SCG stands ready, building tomorrow today.
Started in 1927, the Philippines Graphic is the longest-running printed magazine of national circulation that provides relevant news and features and promotes Philippine literature.
