Sun Life Reinvents Frontline Client Contact Points to Elevate Client Experience

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MANILA, PH – September 2025– Sun Life, the Philippines’ leading life insurer, has unveiled its newly transformed Client Service Centers and New Business Offices, marking a bold step forward in delivering exceptional Client experiences.

In a recent ribbon-cutting and blessing ceremony, Sun Life inaugurated its Client Service Center in ACE Building in Makati City. The revamped facility features state-of-the-art technology to support faster transactions and is set to introduce cashless operations soon. This underscores Sun Life’s commitment to innovation and convenience.

“The ACE Client Service Center was designed with our Clients at the heart of every detail,” said JJ Moreno, President of Sun Life of Canada (Philippines), Inc. “From the layout to the technology, every element is meant to make their experience smoother and more personal. We want every visit to feel like a step closer to reaching their financial goals, with the trusted Sun Life service they deserve.”

In a separate event, Sun Life also celebrated the launch of three New Business Offices located in Bonifacio Global City, Taguig – Cannonball, Joshua Tree, and Neem Tree. These offices now operate under a modified co-working space arrangement, fostering collaboration and efficiency among advisors and teams. The setup is designed to be space-optimized and conducive to modern business practices, with more New Business Offices expected to adopt this model in the coming months.

“We believe that by creating smarter, more collaborative workspaces, our advisors will be better equipped to deliver the kind of personalized, high-quality service that our Clients deserve,” shared Moreno. “This new environment fosters efficiency and innovation, allowing our advisors to focus on what matters most – helping our Clients achieve their financial goals with confidence.”

As part of its ongoing commitment to excellent Client service, Sun Life continues to enhance its frontline contact points by transforming traditional offices into modern, tech-enabled spaces. These efforts ensure that every touchpoint is designed to be more responsive and more aligned with the evolving needs of their Clients.

To learn more about Sun Life Philippines, visit www.sunlife.com.ph. Stay updated by following Sun Life Philippines on Facebook, Instagram, and TikTok.

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Philippines Graphichttps://philippinesgraphic.com.ph/
Started in 1927, the Philippines Graphic is the longest-running printed magazine of national circulation that provides relevant news and features and promotes Philippine literature.

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