Via GRAPHIC PLUS — Pioneer Insurance & Surety Corporation, one of the country’s most trusted insurers with over seven decades of industry experience, has forged a first-of-its-kind partnership with Whoscall, the country’s leading AI-powered caller ID and anti-scam application.
Pioneer Insurance & Surety Corporation and Gogolook, the developer of Whoscall, signed a Memorandum of Understanding (MOU) for a landmark collaboration in the Philippine insurance sector, extending customer protection beyond traditional insurance into a real-time and safer digital environment that protects customers from scams and helps them identify verified communications.
“It is a bright and promising day as two leaders from insurance and tech industries come together to strengthen customer protection from digital scams and reinforce the credibility of legitimate businesses like ours,” said Jo-I Kapunan, First Vice President and A&H Retail Head, Pioneer Insurance. “Not all unknown calls are scams, yet scammers have made it increasingly difficult for trustworthy companies to reach the people we serve. Through Whoscall, we intend to reclaim the phone call as a channel that enables trusted, secure, and meaningful connections with our customers.”
Cielo Lontok, Head of uBe Rhino, Pioneer’s joint venture BPO company with Hollard, emphasized how Gogolook can help strengthen trust in telemarketing and make life, accident, health, and property insurance even more accessible to Filipinos nationwide.
“Through the Whoscall app, we aim to create safer, more transparent, and more trustworthy interactions, especially as our uBe Rhino telemarketing team connects with customers to share how Pioneer can support their insurance needs,” said Lontok. “We look forward to a strong and meaningful partnership ahead.”
“As scams grow more sophisticated, consumers and businesses both need tools that verify legitimate interactions,” said Manwoo Joo,COO of Gogolook. “Through this partnership, Whoscall’s AI-driven detection and verification capabilities will support Pioneer Insurance in protecting its customers.”
“In today’s digital landscape, building trust is essential,” said Mel Migriño, Country Head and GM of Gogolook Philippines. “Together with Pioneer Insurance, we are empowering Filipinos to instantly recognize verified communications and avoid scams.”
The partnership will deploy two major initiatives. First is driving the adoption of the Whoscall app among Pioneer policyholders, expanding Whoscall’s community-powered intelligence network covering over 1.6 billion phone numbers across the region. Second is Pioneer Insurance’s adoption of Whoscall’s Verified Business Number (VBN) service across its business lines, enabling customers to instantly identify verified calls through on-screen display of the company name and logo.
With more than 60% of users declining calls from unknown numbers, Whoscall’s VBN aims to reduce missed legitimate communications while preventing impersonation scams targeting policyholders.
Pioneer Insurance policyholders and mobile users can download Whoscall via Google Play Store and Apple App Store for caller identification, scam detection, and other digital safety features. For more info, visit https://whoscall.com/en.
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