Eternal Plans, Inc. Plants Seeds for a Greener Future, Joins “Trees 4 Sustainability” for Major Reforestation Drive in Laguna

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Eternal Plans, Inc., a company dedicated to securing the future for Filipino families, is extending its commitment to long-term stability by proudly partnering with the “Trees 4 Sustainability – Nourishing Trees for Nurturing Nature” (T4S) programme for its annual tree planting activity on August 16, 2025. The event will take place at the Siniloan Forest Park in Laguna, a critical area for the conservation of the Sierra Madre Mountain Ranges.

The T4S program, administered by the Philippine Center for Environmental Protection and Sustainable Development Inc. (PCEPSDI), is a transformative initiative designed to revitalize Philippine forests. Its mission is anchored on four pillars: addressing climate change, supporting biodiversity, safeguarding watersheds, and fostering sustainable livelihoods. The program aligns with the UN Sustainable Development Goals 15, promoting inclusive growth by unlocking the potential of the nation’s forestry economy (United Nations, 2023).

Eternal Plans’ participation underscores its deep-seated belief that a secure future is fundamentally linked to a healthy and sustainable environment. By supporting the T4S initiative, the company champions a program that goes beyond simply planting trees. Its support helps ensure the crucial three-year monitoring and maintenance phase, which ensures the high survival rate and long-term growth of the newly planted seedlings, aligning with Eternal Plans’ mission of providing lasting care and assurance.

This year, T4S aims to plant 2,000 native seedlings, contributing to a total target of 5,000 trees within the 10-hectare adopted site in the Siniloan Forest Park. The initiative builds on the remarkable success of the 2024 event, which saw the planting of 3,000 Molave seedlings and achieved an impressive 92% survival rate, even after several typhoons. The program also successfully provided livelihood support to 19 local community members who serve as dedicated tree caretakers. 

The upcoming tree planting activity anticipates over 200 participants. Eternal Plans, Inc. joins a broad coalition of corporate and community partners dedicated to environmental stewardship. Other notable partners include King Chef Restaurant – Authentic Foods Corporation, Co Ban Kiat Hardware Inc., Dayforce Philippines Corporation, Quanta Paper Corporation, Nippo Metal Tech. Philippines Inc.,  Megafoundation International Corporation, the Manila International Airport Authority, Saving Daigdig Project, Ibiden Philippines, Inc., and Pioneer Adhesives, Inc., among many others, demonstrate a powerful, unified commitment from various industries toward a common environmental goal.

Eternal Plans is part of the ALC Group of Companies founded by the late Amb. Antonio L. Cabangon Chua and is currently chaired by D. Edgard A. Cabangon.

Started in 1927, the Philippines Graphic is the longest-running printed magazine of national circulation that provides relevant news and features and promotes Philippine literature.

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