From humble beginnings to evolving with its customers, PSBank continues to grow with and for Filipinos
Philippine Savings Bank (PSBank) marks its 65th anniversary, celebrating six and a half decades of providing simple and reliable banking solutions to Filipino families.
Since opening its first branch in Plaza Miranda, Quiapo, in 1960—then the country’s bustling commercial hub—PSBank has been part of the financial journeys of generations of Filipinos.
At a time when banking was confined to major business districts, with manual transactions and heavy paperwork, the Bank opened the doors to financial services that were more accessible to ordinary families.
Over the decades, PSBank has upheld its promise of simplicity and reliability through consumer-friendly innovations, guided by a consistent culture of malasakit—values that remain at the heart of its brand promise: Simple lang. Maaasahan.
“Our 65th anniversary is not just about celebrating the past, but about honoring the trust of our customers who have allowed us to be part of their lives and dreams,” said Jose Vicente L. Alde, PSBank President. “As we look to the future, we will continue to keep banking simple, reliable, and meaningful so that every Filipino can focus on what truly matters.”
Simplifying Banking for Every Filipino
PSBank has consistently led with customer-centric enhancements. Its mobile app, PSBank Mobile, has become a gateway for many Filipinos to access the formal banking system.
Through the app, customers can open a savings account anytime with no minimum deposit and no maintaining balance—making banking more inclusive and accessible. To further simplify account opening, PSBank recently enhanced its digital onboarding process. With only a smartphone, a valid ID, and a selfie, customers can open a fully functional savings account and gain instant access to essential banking services.
Designed as an all-in-one platform, PSBank Mobile offers features that simplify everyday transactions from bills payments, fund transfers, and more. The Bank was among the first in the country to launch Cardless Withdrawal, allowing clients to withdraw cash from any PSBank ATM without a physical card and Mobile Check Deposit, which makes check clearing easier and more convenient.
PSBank also offers the Online Loan Application via its website, giving customers a convenient way to apply for car or personal loans anytime, anywhere.
These advancements are reflected in the Bank’s strong performance. In 2024, PSBank recorded a net income of PhP5.21 billion, its highest to date and 15 percent higher than the previous year. Beyond earnings, the Bank continues to play a role in financing homes, vehicles, and small businesses, providing families with access to essential assets and livelihoods.
Reliable Banking
The Bank’s malasakit commitment is evident across its touchpoints—from its branch network to its digital platforms. Customers can count on 24/7 support through PSBank’s website Live Chat, phone banking, and official social media channels.
Looking ahead, PSBank will continue to strengthen its core lending businesses in auto, home, and SME loans while focusing on continuous operational improvements, simplifying and digitalizing processes to enhance the customer experience.
The Bank remains committed to providing fast turnaround times and exceptional service at every touchpoint. Guided by customer insights and feedback, PSBank continues to fine-tune its offerings and build lasting relationships with the communities it serves.
Today, PSBank operates 250 branches and more than 500 ATMs nationwide, complemented by mobile and online platforms that bring banking services closer to millions of Filipinos. From the passbooks and long queues of the 1960s to today’s real-time digital transactions, the Bank has remained a steady presence in the financial lives of generations.
To learn more about PSBank’s products and services, visit www.psbank.com.ph or follow PSBank on Facebook.
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