Helping Filipinos Live Healthier Lives a Decade On
VIA GRAPHIC PLUS | MANILA, PHILIPPINES (September 2026) — As more Filipinos take a longer-term view of their health and financial well-being, protection solutions that can support them through life’s uncertainties continue to play an important role. For Sun Life Philippines, this enduring need is reflected in SUN Fit and Well, its comprehensive health protection and life insurance plan, which continues to help Clients prepare for health-related challenges 10 years after its launch.
As of June 2026, more than 230,000 SUN Fit and Well policies have been sold, with over PHP 600 million in claims paid to Clients and their families.
Introduced in 2016, SUN Fit and Well was designed to help Clients prepare for health-related uncertainties through protection that supports different stages of the health journey, from prevention and diagnosis to treatment and recovery. A decade later, its continued sales momentum reflects how health protection has become an essential part of long-term financial planning, especially as more Filipinos recognize the financial impact that serious health challenges can have on individuals and families.
“For many Filipinos, health challenges are not only physically and emotionally difficult but can also bring significant financial strain,” said Daureen Andal, Chief Product Solutions Officer of Sun Life Philippines. “The continued demand for SUN Fit and Well affirms that Clients see the value of preparing ahead. More importantly, the claims we have paid over the years show how protection becomes tangible support when Clients and their families need it most.”
The plan’s performance also mirrors a broader shift in how Filipinos view health protection. The onset of the COVID-19 pandemic in 2020 heightened awareness of the need to secure both health and finances, and demand for SUN Fit and Well began to gain momentum in the years that followed. This sustained relevance underscores the role of health protection not simply as a financial product, but as a way to help Clients preserve their financial security while focusing on recovery and well-being.
SUN Fit and Well’s holistic design gives Clients access to benefits that support different health needs, including coverage for covered critical illnesses, hospital income benefits, preventive wellness benefits, and financial support for recovery. By addressing both the medical and financial dimensions of health-related challenges, the plan continues to help Clients face life’s uncertainties with greater confidence.
“Health protection remains relevant because the need to care for ourselves and the people we love does not change,” Andal said. “As SUN Fit and Well continues to support more Filipinos, we remain committed to providing solutions that help Clients build a brighter future and prepare for life’s unexpected moments.”
Started in 1927, the Philippines Graphic is the longest-running printed magazine of national circulation that provides relevant news and features and promotes Philippine literature.
