SM Supermalls and Estée Lauder Companies (ELC) have come together to educate, empower, and support individuals affected by breast cancer. The SM Mall of Asia Globe (pictured) was illuminated in pink as a symbol of solidarity, along with the facades and iconic landmarks of four other SM malls—SM Aura, SM Megamall, SM Seaside City Cebu, and SM Lanang in Davao.
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