VIA GRAPHIC PLUS | Pasay, Philippines — Toy Kingdom Toy Expo is back, and this year’s edition is shaping up to be the biggest one yet. Since its inception in 2014, this biennial celebration has become a must-visit gathering for parents, kids and kidults alike.
After its hugely successful runs, Toy Kingdom is stepping things up with more social-media-worthy experiential booths, expanded collector zones and over 200 brands that will excite anyone who loves toys.
New generation of toy collectors can expect curated collections of limited-edition collabs, anime merch and blind boxes. Customers can also shop exclusive expo-only items and get first-look reveals on toys they won’t find anywhere else.
Parents and their little ones can look forward to hands-on play zones, kid-friendly meet-and-greets of beloved characters, and classic toy favorites alongside trending and new releases at the event.
Toy Kindgom Toy Expo is open to the general public; no admission fee or registration. Bring your family and friends to the 2nd Level of SMX Convention Center at the SM Mall of Asia complex from August 13 to 16, 2026.

