Toy Kingdom Toy Expo 2026 Is coming back, bigger than ever

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VIA GRAPHIC PLUS | Pasay, Philippines — Toy Kingdom Toy Expo is back, and this year’s edition is shaping up to be the biggest one yet. Since its inception in 2014, this biennial celebration has become a must-visit gathering for parents, kids and kidults alike. 

After its hugely successful runs, Toy Kingdom is stepping things up with more social-media-worthy experiential booths, expanded collector zones and over 200 brands that will excite anyone who loves toys. 

New generation of toy collectors can expect curated collections of limited-edition collabs, anime merch and blind boxes. Customers can also shop exclusive expo-only items and get first-look reveals on toys they won’t find anywhere else.

Parents and their little ones can look forward to hands-on play zones, kid-friendly meet-and-greets of beloved characters, and classic toy favorites alongside trending and new releases at the event. 

Toy Kindgom Toy Expo is open to the general public; no admission fee or registration. Bring your family and friends to the 2nd Level of SMX Convention Center at the SM Mall of Asia complex from August 13 to 16, 2026. 

Started in 1927, the Philippines Graphic is the longest-running printed magazine of national circulation that provides relevant news and features and promotes Philippine literature.

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